Fernando Martínez de la Vega

Fernando Martínez de la Vega

UX and product designer turned curator— Nietzsche & Wes Anderson fan.

#56 How CEOS should think about Growth, The 3 types of “Good” Onboarding Friction, and How to do Things that don’t Scale.

#56 How CEOS should think about Growth, The 3 types of “Good” Onboarding Friction, and How to do Things that don’t Scale.

Today ́s posts by Adam Fishman, Yaakov Carno, Ben Yoskovitz, Bobby Pinero

Fernando Martínez de la Vega
Fernando Martínez de la Vega
#55 A Playbook to Product-Market Fit, Why do Experiments Fail, and The Evolution of Product-Led Growth.

#55 A Playbook to Product-Market Fit, Why do Experiments Fail, and The Evolution of Product-Led Growth.

Today ́s posts by Sean Ellis, Andrew Capland, Jeroen Coelen, Rob Snyder

Fernando Martínez de la Vega
Fernando Martínez de la Vega
#54 Friction Between Product Managers and Product Marketers, Reinventing Marketing with AI.

#54 Friction Between Product Managers and Product Marketers, Reinventing Marketing with AI.

Today ́s posts by Ian Vanagas, Aatir Abdul Rauf, Hila Qu, Michael Mignano

Fernando Martínez de la Vega
Fernando Martínez de la Vega
#53 SaaS Pricing Models, Measuring Willingness to Pay, Founder-Led Content Metrics, and the Freemium Growth Formula.

#53 SaaS Pricing Models, Measuring Willingness to Pay, Founder-Led Content Metrics, and the Freemium Growth Formula.

Today ́s posts by Anthony Pierri, Daniel Kyne, Martin Pavlovic, Alon Golan

Fernando Martínez de la Vega
Fernando Martínez de la Vega
#52 SaaS Pricing Strategy, Go-to-Market Motions, Levels of Product-Market Fit, and Jobs-to-be-Done.

#52 SaaS Pricing Strategy, Go-to-Market Motions, Levels of Product-Market Fit, and Jobs-to-be-Done.

Today ́s posts by Tony Ulwick, Tomasz Tunguz, Ali Abouelatta, Henrique Cruz

Fernando Martínez de la Vega
Fernando Martínez de la Vega
#51 Enterprise Go-to-Market, Miro's User Onboarding, How to Design Better Metrics, B2B Product-Led Motions.

#51 Enterprise Go-to-Market, Miro's User Onboarding, How to Design Better Metrics, B2B Product-Led Motions.

Today ́s posts by Leah Tharin, Andrew Chen, Elena Verna, Kate Syuma

Fernando Martínez de la Vega
Fernando Martínez de la Vega
#50 Boosting your Activation Rate, A/B Testing is not for Startups and Product Marketing's role in the new SaaS era.

#50 Boosting your Activation Rate, A/B Testing is not for Startups and Product Marketing's role in the new SaaS era.

Today ́s posts by Hiten Shah, Theo Ohene, Ian Vanagas, Ben McRedmond

Fernando Martínez de la Vega
Fernando Martínez de la Vega
#49 Behavioral Economics and SaaS Growth, Maximizing Customer Acquisition, and Lessons from Sales-Led to PLG.

#49 Behavioral Economics and SaaS Growth, Maximizing Customer Acquisition, and Lessons from Sales-Led to PLG.

Today ́s posts by Andy Boyd, Leah Tharin, Ben Yoskovitz, Chintan Maisuria

Fernando Martínez de la Vega
Fernando Martínez de la Vega
#48 How to Run your Marketing Team, a Guide to Product-Led Growth, and How to Build a Go-To-Market Strategy.

#48 How to Run your Marketing Team, a Guide to Product-Led Growth, and How to Build a Go-To-Market Strategy.

Today ́s posts by Emily Kramer, Andrea Wang, Julian Shapiro, Torsten Walbaum

Fernando Martínez de la Vega
Fernando Martínez de la Vega
#47 Notion’s Foundations of Product-Led Growth, Product-Market Fit Collapse, what is Product-Led Growth.

#47 Notion’s Foundations of Product-Led Growth, Product-Market Fit Collapse, what is Product-Led Growth.

Today ́s posts by Brian Balfour, Ben Yoskovitz, Elena Verna, Maja Voje

Fernando Martínez de la Vega
Fernando Martínez de la Vega