Archive

#76 How to hire a head of growth, The pivot to Product-Market Fit, How Claude is building a growth engine.

Today ́s posts by Aatir Abdul Rauf, Andrew Capland, Brian Balfour, Casey Winters

Fernando Martínez de la Vega

#75 Figuring out your CAC payback time, Finding GTM alpha, Product prioritization frameworks.

Aug 13, 2025

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4 min read

#75 Figuring out your CAC payback time, Finding GTM alpha, Product prioritization frameworks.

Today ́s posts by Mike Volpe, Teresa Torres, Christoph Janz, Mishti Sharma

Fernando Martínez de la Vega

#74 Not all growth is created equal, The Field Guide to B2B marketing, When customer journeys don’t work.

Aug 6, 2025

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4 min read

#74 Not all growth is created equal, The Field Guide to B2B marketing, When customer journeys don’t work.

Today ́s posts by Bobby Pinero, Emily Kramer, Kate Syuma, Martin Oleary

Fernando Martínez de la Vega

Jul 30, 2025

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4 min read

#73 The Go-to pricing guide for early-stage founders, The “Market Pull” litmus test, 14 new rules of brand strategy.

Today ́s posts by Rubén Domínguez Ibar, Martin Oleary, Joe Domaleski, Jasmine Bina

Fernando Martínez de la Vega

#72 Why Figma Wins, Behavioral Principles to Design Onboarding Experiences, Marketing for Developers.

Jul 23, 2025

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4 min read

#72 Why Figma Wins, Behavioral Principles to Design Onboarding Experiences, Marketing for Developers.

Today ́s posts by Ian Vanagas, Kevin Kwok, Kate Syuma, Theo Ohene

Fernando Martínez de la Vega

#71 You Need a Better Testing Strategy, Retention: The Situationship of SaaS, How Marketers Are Using AI.

Jul 16, 2025

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4 min read

#71 You Need a Better Testing Strategy, Retention: The Situationship of SaaS, How Marketers Are Using AI.

Today ́s posts by Daniel Kyne, Casey Hill, Amanda Berg, Elena Verna

Fernando Martínez de la Vega

#70 How to Expand After PMF, Eventbrite ́s Monetization Playbook, A Guide to Cohort Analysis in SaaS.

Jul 9, 2025

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4 min read

#70 How to Expand After PMF, Eventbrite ́s Monetization Playbook, A Guide to Cohort Analysis in SaaS.

Today ́s posts by Jason Cohen, Casey Winters, April Dunford, Elizabeth George

Fernando Martínez de la Vega

#69 Optimizing Beyond Conversion Rate, Framework for Defining Your ICP, Every Marketing Channel Sucks Right Now.

Jul 2, 2025

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3 min read

#69 Optimizing Beyond Conversion Rate, Framework for Defining Your ICP, Every Marketing Channel Sucks Right Now.

Today ́s posts by Amy Mitchell, Andrew Chen, Benedict Evans, Ben Labay

Fernando Martínez de la Vega

#68 Superhuman's Onboarding Playbook, Balancing Sales & Self-Service Motions, Prompts for Growth & Marketing.

Jun 25, 2025

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4 min read

#68 Superhuman's Onboarding Playbook, Balancing Sales & Self-Service Motions, Prompts for Growth & Marketing.

Today ́s posts by Gaurav Vohra, Brian Balfour, Andrew Capland, Martin Oleary

Fernando Martínez de la Vega

#67 Running a SaaS Pricing Project, Hierarchy of Engagement, Every Product Needs a North Star Metric.

Jun 18, 2025

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4 min read

#67 Running a SaaS Pricing Project, Hierarchy of Engagement, Every Product Needs a North Star Metric.

Today ́s posts by Rob Litterst, Kevin DePopas, Martin Casado, Sarah Tavel

Fernando Martínez de la Vega

#66 Funnels vs Flywheels, Mistakes to Avoid for Product Launches, How to Write a Product Strategy.

Jun 11, 2025

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4 min read

#66 Funnels vs Flywheels, Mistakes to Avoid for Product Launches, How to Write a Product Strategy.

Today ́s posts by Chris Tottman, Aatir Abdul Rauf, Leah Tharin, Mitchell

Fernando Martínez de la Vega

#65 The Playbook to Enterprise Growth, How to Crack Retention, Mastering Feature Adoption.

Jun 4, 2025

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4 min read

#65 The Playbook to Enterprise Growth, How to Crack Retention, Mastering Feature Adoption.

Today ́s posts by Gaurav Hardikar, Pierre-Jean Hillion, Eugene Segal, Andrew Capland

Fernando Martínez de la Vega

#76 How to hire a head of growth, The pivot to Product-Market Fit, How Claude is building a growth engine.

#75 Figuring out your CAC payback time, Finding GTM alpha, Product prioritization frameworks.

#74 Not all growth is created equal, The Field Guide to B2B marketing, When customer journeys don’t work.

#73 The Go-to pricing guide for early-stage founders, The “Market Pull” litmus test, 14 new rules of brand strategy.

#72 Why Figma Wins, Behavioral Principles to Design Onboarding Experiences, Marketing for Developers.

#71 You Need a Better Testing Strategy, Retention: The Situationship of SaaS, How Marketers Are Using AI.

#70 How to Expand After PMF, Eventbrite ́s Monetization Playbook, A Guide to Cohort Analysis in SaaS.

#69 Optimizing Beyond Conversion Rate, Framework for Defining Your ICP, Every Marketing Channel Sucks Right Now.

#68 Superhuman's Onboarding Playbook, Balancing Sales & Self-Service Motions, Prompts for Growth & Marketing.

#67 Running a SaaS Pricing Project, Hierarchy of Engagement, Every Product Needs a North Star Metric.

#66 Funnels vs Flywheels, Mistakes to Avoid for Product Launches, How to Write a Product Strategy.

#65 The Playbook to Enterprise Growth, How to Crack Retention, Mastering Feature Adoption.

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